Our KBIS from last year.

Last April, Federal Brace went to Chicago, Illinois for KBIS 2010. It was the first time for the company. They spent three to four days at the show in a 10X10 booth with up to 15 to 20 countertop bracket designs. The KBIS event ended up being very important for the growth of the company.

The three-man team was very impressed with different vendors, different booths, and even though it was reported that the participation was down from previous years, Federal Brace was very active at their booth and made great contacts. The booth was on the “outskirts” of the traffic areas for the show, but they had a good turnout at the Federal Brace Booth. By the second day, Federal Brace ran out of catalogs and the comments on the countertop supports were very positive.

Federal Brace President, Scott Toal says, “We found the participants were impressed with our designs. We had architects, contractors and designers visit us at the booth. They asked very good questions and pointed out things they like in our product. It was very helpful for a company just entering the market.”

One funny story about the company’s visit to Chicago was a learning experience on the show floor. While setting up the booth the Federal Brace staff learned that if you don’t have union workers setting up your booth you cannot use any power tools. All of Federal Brace products are mounted individually to a display wall. “My hands were so sore by the end of set up.” adds Scott Toal, “Just a funny thing that happened, but the entire venue was phenomenal and we were very happy with the response.”

Now, Federal Brace has close to thirty designs, they have ventured into reinforced corbels, Bracket Backer™ boards and shelf brackets. They invite you to check out their website before attending the show. “We hope that designers will be very impressed with our line,” says Federal Brace General Manager, Cathy Morgan.

This time Federal Brace will bring more catalogs. They had such a positive response and it was the first venture into tradeshows. Now they fully understand why people say KBIS is the pinnacle in the Kitchen and Bath trade and the company is honored to be apart of this event. Last year they made excellent contacts from Chicago and hope to do the same with this year in Las Vegas. It should be an amazing show and they hope to see you all there, BOOTH NUMBER C7283 / 2011 KBIS Las Vegas.


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