Our KBIS from last year.

Last April, Federal Brace went to Chicago, Illinois for KBIS 2010. It was the first time for the company. They spent three to four days at the show in a 10X10 booth with up to 15 to 20 countertop bracket designs. The KBIS event ended up being very important for the growth of the company.

The three-man team was very impressed with different vendors, different booths, and even though it was reported that the participation was down from previous years, Federal Brace was very active at their booth and made great contacts. The booth was on the “outskirts” of the traffic areas for the show, but they had a good turnout at the Federal Brace Booth. By the second day, Federal Brace ran out of catalogs and the comments on the countertop supports were very positive.

Federal Brace President, Scott Toal says, “We found the participants were impressed with our designs. We had architects, contractors and designers visit us at the booth. They asked very good questions and pointed out things they like in our product. It was very helpful for a company just entering the market.”

One funny story about the company’s visit to Chicago was a learning experience on the show floor. While setting up the booth the Federal Brace staff learned that if you don’t have union workers setting up your booth you cannot use any power tools. All of Federal Brace products are mounted individually to a display wall. “My hands were so sore by the end of set up.” adds Scott Toal, “Just a funny thing that happened, but the entire venue was phenomenal and we were very happy with the response.”

Now, Federal Brace has close to thirty designs, they have ventured into reinforced corbels, Bracket Backer™ boards and shelf brackets. They invite you to check out their website before attending the show. “We hope that designers will be very impressed with our line,” says Federal Brace General Manager, Cathy Morgan.

This time Federal Brace will bring more catalogs. They had such a positive response and it was the first venture into tradeshows. Now they fully understand why people say KBIS is the pinnacle in the Kitchen and Bath trade and the company is honored to be apart of this event. Last year they made excellent contacts from Chicago and hope to do the same with this year in Las Vegas. It should be an amazing show and they hope to see you all there, BOOTH NUMBER C7283 / 2011 KBIS Las Vegas.


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Federal Brace: More Ways Better Than the ‘other guys’ - Supporting Shelves, Too.

Federal Brace is expanding its product selection to include shelf support brackets. The company’s countertop supports are providing that solution the consumer wants for their solid surface counters and now the company is determined to support the rest of the home as well. With its new line of shelf support brackets Federal Brace is moving into the library, bedroom and pretty much anywhere where there is a standard shelving application.

By the end of the year, Federal Brace plans to add sixteen shelf bracket styles, some of them modeled after your favorite kitchen countertop supports, matching the countertop supports in your kitchen to the shelves in the rest of your house can be achieved.

How are they structured differently? First of all, you’ll notice a considerable weight difference between Federal Brace and Box-Store Brackets. The Federal Brace shelf support bracket is made out of a twelve-gauge material while the standard box store bracket is made out of a thinner material. The Federal Brace shelf bracket mount is a wider dimension. This provides greater strength and stability to your shelves. Federal Brace Shelf Brackets make the wood or plastic counterparts look like toothpicks – in my opinion.

Federal Brace shelf brackets give you a choice, and a benefit in a brushed stainless finish that matches nicely with standard stainless and brush nickel finishes. They provide the stainless steel option, knowing that customers are willing to pay for a certain type of look. You will notice that Federal Brace has less dings than store bought corbels, because of the care involved with the finishing the brackets, and the fact that they are not shipped in containers from overseas. Not to forget, the bracket is constructed with plug welding which gives a weld free finish on the face of the bracket.

Federal Brace knows that some homeowners want to have heavier shelving applications. You can support wood, glass, marble, granite and no weak substitute will do for any of these applications. Some may point out the price comparison, that’s fine, because as the old adage goes, “ you get what you pay for.” So, when your shelves matter, go with Federal Brace Shelf Supports. ~ www.federalbrace.com

Federal Brace has a Dealer Locator! :)

Do you love our solid supports but you'd rather deal with someone directly than buy on-line? No problem. Federal Brace has a growing list of dealers across the United States and Canada that you can deal with.

And now they are easy to find with Google Maps on our website. Check us out at the The Dealer Distributor and Dealer Page.

Please suggest us to your favorite cabinet or kitchen shop so that they may join our Dealer Program. Don't worry, you can still reach us directly at sales@federalbrace.com or call us at #877-353-8899.

Also, if you are a dealer and you are interested in being focused in one of our blogs, please contact me directly at: skendall@federalbrace.com. Thank you!